Results in numbers

Case studies

The challenges, solutions and measurable impact of digital campaigns.

Handing over the keys to an RS TAXI car
Recruitment

Taxi · driver recruitment · special project

851 ₽CPL on Avito

High-volume driver recruitment for RS TAXI

Cost per application: 4 177 ₽ on the old landing pages and 851 ₽ on Avito. Conversion: 0.54% and 7.69%, respectively.

Students discussing a study project
Edtech

Edtech · academic competitions and pre-university preparation

2academic competition products

HSE University academic competitions

Promoting the KLYUCH and Vysshaya Proba academic competitions through the Yandex Advertising Network, retargeting, lookalike audiences and sponsored Telegram posts.

Working with code on a laptop screen
Edtech

Edtech · programming courses

+30%lead quality

Smart TV in place of Telegram Ads

Replacing reduced Telegram Ads activity with video advertising through Yandex Direct on smart TVs, using a QR code.

School student studying online on a laptop
Edtech

Edtech · online school

×3reduction in channel CAC

Online school for EGE and OGE exam preparation

A two-month test reduced student acquisition cost by a factor of 3 while maintaining sales volume.

Trucks on the road
Recruitment

Logistics · high-volume recruitment

675applications in the first month

High-volume recruitment in logistics

675 applications from delivery drivers in the first month. The first applications arrived on launch day.

Perekrestok retail chain sign on a green facade
Recruitment

Retail · high-volume recruitment

411 ₽average CPL

Perekrestok: high-volume recruitment in retail

2 056 leads in January–April 2026. Cost per lead fell by 53% over a year.

A team of professional specialists
Recruitment

Professional recruitment

400+applications in the first month

Professional recruitment

Digital candidate acquisition for twenty areas of a large company.

Young professionals at the start of their careers
Recruitment

Graduate recruitment · SMM

100+applications in the first month

Graduate recruitment & SMM

Employer brand promotion and graduate recruitment for entry-level positions.