Case studies by service

Edtech case studies

Results from our Edtech work.

Students discussing a study project
Edtech

Edtech · academic competitions and pre-university preparation

2academic competition products

HSE University academic competitions

Promoting the KLYUCH and Vysshaya Proba academic competitions through the Yandex Advertising Network, retargeting, lookalike audiences and sponsored Telegram posts.

Working with code on a laptop screen
Edtech

Edtech · programming courses

+30%lead quality

Smart TV in place of Telegram Ads

Replacing reduced Telegram Ads activity with video advertising through Yandex Direct on smart TVs, using a QR code.

School student studying online on a laptop
Edtech

Edtech · online school

×3reduction in channel CAC

Online school for EGE and OGE exam preparation

A two-month test reduced student acquisition cost by a factor of 3 while maintaining sales volume.