Context
Business challenge
A large number of open vacancies and demanding requirements prevented recruiters from filling positions on time.
Professional recruitment
Professional recruitment
Digital candidate acquisition for twenty areas of a large company.
Objective
What needed to change
Widen the top of the funnel and attract more relevant candidates from digital channels.
What we did
Built a presence on career platforms
Listed the company on relevant job boards.
Added sponsored Telegram posts
Presented vacancies to audiences in specialist channels.
Launched search and targeted ads
Used contextual advertising, LinkedIn and VK.
Results
In the first month, the recruitment team received over 400 applications for 20 vacancies in marketing, analytics, development, business and support.
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